TikTok is introducing a new feature that permits them to lessen the volume of artificial intelligence-produced media appearing in their feeds. This initiative comes as the service disclosed that it presently contains more than 1 bn AI videos.
Testing and Rollout
This change is undergoing trials over the next few weeks before a widespread launch. This advancement comes amid a surge in AI content, driven by new video-generation tools.
AI Proliferation Online
Studies have shown that nearly a tenth of the quickest rising video streams on a popular video site exclusively feature clips produced artificially. A large amount of this content is considered mass-produced AI material, a term for inferior, mass-produced content that is frequently illogical or surreal.
Based on user feedback that a lot of users appreciate content made with AI tools, including digital art to science explainers, and we aim to give people the option to see more or less of that, according to their own likes,” said a spokesperson.
Scale of AI Content
The service disclosed that there are now 1.3 billion videos on its network tagged as AI-generated. In total, over 100 million videos are submitted to the app each day, making AI content a relatively small portion of its complete catalog.
User Control Features
Viewers will be able to decrease or raise the level of AI-generated videos they view by using the “manage topic” option in the application and selecting “AI-generated content”. Further subjects that are already be adjusted under the setting encompass current affairs, clothing, aesthetics, and choreography.
Content Labeling and Policies
Its guidelines require users to identify “realistic” artificially created content, and it bans harmful AI impersonations of celebrities or emergencies. Any authentic-looking AI video that is without a tag can be removed under its terms of service.
In addition, the service will from now on apply an “AI-made” label to content made using its built-in AI features, or flagged by an collaborative effort for spotting content made by AI. This measure is designed to deter users from trying to bypass the tagging system.
AI Literacy Programs
TikTok is additionally launching a two million dollar AI literacy fund for experts and institutions to create educational content about responsible artificial intelligence. This project will support non-profit groups focused on educating computer science.
Moderation Strategy
TikTok has justified its safety measures, during discussion over plans to lay off hundreds of safety staff in Britain. TikTok is planning to reduce hundreds of positions in its trust and safety department in its British office, with trade unions and digital protection specialists voicing alarm that humans are being replaced by automated systems.
A trust and safety lead explained that people-led review would still have a role, but automated tools can safeguard staff by eliminating the most harmful content prior to it has to be seen by people. The platform stated a significant reduction in explicit and harmful content handled by human moderators over the previous year due to intervention by its machine learning processes.
“We think that it’s essential to balance staff and AI to keep the platform safe,” the executive stated. “We’ll have humans as integral to the approach, but we further consider it’s very important to minimize viewing of harmful content as rapidly, which is where a lot of the machine support is really helping us operate efficiently.”
